La Casa MX started with an idea when a property in Zihuatanejo, Guerrero, Mexico was discovered. This 7 bedroom 7 bathroom house was perfectly set up to be converted to a boutique B&B.

Developed & Executed:

Brand Identity - Logos & Assets

Marketing Direction - Brand Voice, and all visual assets.

Content Strategy & Production

Digital & Social Strategy

Simple and clean images that capture the property aesthetic & type of guest vibe. The visual strategy was directed towards the modern traveller, a minimalist. Leaving room for potential remote workers and vacationers alike. The La Casa visual story was executed to inspire adventure to explore, a place to create and work, and a place to relax and unplug. A place to connect to everything you. need or disconnect from everything you don’t.

Strategic partnerships were developed with travel and hospitality influencers and brands. The property was the perfect backdrop for photoshoots, filming, retreats, and events. A multi-tier approach led to near unlimited cross promotional content that was both elevated and on brand.